IN DETAIL: FUNCTIONAL FRAGRANCE BY THE NEW CO
HOW IT WORKS
01 DE-STRESSES INSTANTLY
Smelling a certain scent or fragrance is one of the fastest ways to impact how we feel emotionally. This is because our sense of smell has a direct connection to the 3 most important areas of the brain: the orbitofrontal cortex, which signifies awareness; the hippocampus, which is linked to memory; and the amygdala, which helps us categorize different smells in our mind, and is directly associated with our emotions and mood. FUNCTIONAL FRAGRANCE uses olfactory technology believed to help boost your mood.
02 ALLOWS YOU TO RE-CENTER
Managing moments of stress isn’t easy, but scent is one of the fastest ways to bring back a feeling of calm. FUNCTIONAL FRAGRANCE is a sensorial supplement that targets an over-worked brain via your sense of smell. A combination of clean, warm, woody, spicy notes help bring you back to a more grounded emotional state.
All of the ingredients are ethically and sustainably sourced, ensuring that each ingredient is clean, potent and proven